Rawan Alfehaid

Executed strategy for brand promotion of 3 products, planned and organized marketing activities across 10 events at 20+ location, acquired 5000 prospective clients and 50 potential partners in 3 months Witnessed increase in customer retention by 20% and overall sales by 25%; led team to design and execute 5 year growth strategy for core products Built and published a GoTo Resolve usage dashboard - per user, searchable, ran over 150+ load tests to help scale applications, increasing user productivity by 60%, implemented QA activities

Spearheaded Advocacy Communication Taskforce to position the company as a leader in sustainable energy solutions. Published 50+ articles on Aramco’s sustainability efforts. Lead a cross-functional team of 20 experts to develop the company’s sustainability narrative. Presented to corporate management on ESG/Climate Action leading and lagging indicators and conducted analysis on global climate policy transition post Covid-19, resulting in 70% improvement in environmental-related decision making at management level

Participated in defining the Kingdom’s 2020 G20 Climate and Energy priorities. Provided technical support during strategic negotiations of the Circular Carbon Economy Framework. Appointed as Like-Minded Developing Countries Group (24 countries) Lead Negotiator for Carbon Markets agenda under United Nations Framework Convention on Climate Change (UNFCCC). Represented the Kingdom on policy negotiations at several United Nations Summits. Led Arab Group (22 countries) in National Determined Contributions (NDCs) and GHG Data Interface agenda items under UNFCCC.

Directed 2018 Upstream Computer Center Maturity Assessment project which resulted in center reaching 100% maturity level against original 40%. Managed integration project of world-leading intelligence feed with the Exploration and Petroleum Engineering Computer Center’s log and threat analytics solution to instantaneously detect potential attack campaigns. Designed and launched, via corporate-wide delivery plans, innovative Information Security Essentials e-Learning platform which reached 6K+ employees and ultimately optimized company’s security level. Authored six articles in array of Saudi Aramco publications regarding information security and digitization. Won best employee award under Young Professionals Category amongst 400+ candidates.