
Jonathan Acampora
Founder and Career Empowerment Specialist at Experience to Impact
Northeastern University
United States
Hi, I'm Jonathan Acampora!
Founder and Career Empowerment Specialist at Experience to Impact
Nonprofit and communications professional experienced in leading volunteer teams, managing community outreach campaigns, and driving fundraising initiatives. Skilled in mobilizing supporters, coordinating strategic campaigns, and crafting messaging that inspires action to advance social impact missions.
Experience
Experience to Impact
Founder and Career Empowerment Specialist
November 2023 - Present
• Founded Experience to Impact, originating the concept, crafting the business plan, identifying target demographics, defining service offerings, and formulating branding and marketing strategies.
• Facilitate the identification of nonprofit organizations suitable for client employment, aligning their goals with nonprofit missions to foster mutually beneficial partnerships that drive social innovation.
• Conceive and draft personalized resumes and cover letters that allow individuals with lived experience to leverage their unique backgrounds as assets in securing impactful roles within the nonprofit sector.
Sierra Club Beyond Coal
Social Media Team Leader
February 2015 - January 2016
Managed a remote volunteer team responsible for executing social media campaigns.
Developed and maintained a comprehensive social media content calendar.
Collaborated with community supporters, influencers, and partners.
Leveraged analytics and insights to optimize social media strategies.
Monitored and analyzed social media trends.
Sierra Club Beyond Coal
Social Media Team Leader
February 2015 - January 2016
• Managed a remote volunteer team responsible for executing social media campaigns that drove fundraising and outreach efforts, resulting in a 25% increase in traffic to the campaign site and a 40% increase in donations.
• Developed and maintained a comprehensive social media content calendar for Facebook, Twitter, and Instagram, delivering engaging content that increased the average post engagement by 20% and follower growth by 30%.
• Collaborated with community supporters, influencers, and partners to amplify the clean coal mission, building strategic alliances, and driving a 50% increase in campaign visibility and a 35% increase in advocacy efforts.
• Leveraged analytics and insights to optimize social media strategies, resulting in a 40% improvement in click-through rates and a 25% decrease in cost per acquisition, solidifying the campaign's online presence and impact.
• Monitored and analyzed social media trends, audience sentiment, and campaign performance using advanced listening and analytics tools, enabling data-driven decision-making and continuous improvement.
Remarketing Solutions
Digital Marketing Manager
January 2011 - August 2021
Developed and executed strategic marketing initiatives, including print, digital, and social media campaigns.
Successfully implemented a CRM database.
Analyzed and tracked Key Performance Indicators (KPI’s) using Google Analytics.
Facilitated educational workshops for colleagues.
Project manager for the successful redesign of the company's website.
Spearheaded the company's rebranding project.
Managed end-to-end event coordination and logistics for trade shows.
Remarketing Solutions
Digital Marketing Manager
January 2011 - August 2021
• Developed and executed strategic marketing initiatives, including print, digital, and social media campaigns, resulting in a 35% increase in brand awareness and engagement.
• Successfully implemented a CRM database, effectively segmenting over 1,000 clients for targeted marketing campaigns, resulting in 30% increase in clicks and opens.
• Analyzed and tracked Key Performance Indicators (KPI’s) using Google Analytics, presenting actionable insights at weekly stakeholder meetings to inform strategic decision-making and optimize marketing initiatives.
• Facilitated educational workshops for colleagues on fostering meaningful connections and client engagement via digital and social media platforms, such as LinkedIn, leading to a 40% rise in social conversions and outreach.
• Project manager for the successful redesign of the company's website, improving the user experience and driving a 30% increase in website conversions.
• Spearheaded the company's rebranding project, developing a cohesive brand identity across all touchpoints, and resulting in a 25% increase in brand recognition and a 20% increase in client retention.
• Managed end-to-end event coordination and logistics for multiple trade shows, including Graphics of the Americas, overseeing event planning, scheduling, and branding, resulting in a 35% increase in partnership development.
New Haven Pride Center
Communications Specialist
January 2009 - January 2011
Developed social media communications for LGBTQ+ stakeholder events.
Managed an inclusive donor CRM database.
Designed visually compelling graphics and content using Adobe Creative Suite.
Crafted and distributed engaging and inclusive messaging.
Collaborated with cross-functional teams.
New Haven Pride Center
Communications Specialist
January 2009 - January 2011
• Developed social media communications for three LGBTQ+ stakeholder events, leveraging Facebook and Twitter to engage audiences, drive attendance, and raise over $15,000 in funding.
• Managed an inclusive donor CRM database, overseeing individual, corporate, and foundation records, ensuring accurate communication and maintaining strong relationships with supporters.
• Designed visually compelling graphics and content using Adobe Creative Suite, enhancing the Pride Center's brand identity by 30% and boosting web engagement by 35%.
• Crafted and distributed engaging and inclusive messaging across multiple channels, including newsletters, blog posts, and social media, to promote the Pride Center's mission, events, and initiatives.
• Collaborated with cross-functional teams, including event planners and fundraising specialists, to develop and execute communication strategies that raised awareness and drove support for LGBTQ+ causes and initiatives.
• Maintained consistent and professional communication with stakeholders, including donors, volunteers, and community partners, to build and foster long-lasting relationships and ensure alignment with the Pride Center's mission.
Education
Fundraising and Development
Northeastern University
Nonprofit Management
Northeastern University
Graduated in 2024
Communications
Southern New Hampshire University (SNHU)
Graduated in 2015
Certificates & Badges
No certificates or badges added
Projects
CT Center for Harm Reduction, Hartford, CT
• Conducted comprehensive research, proposal drafting, and submission for a grant application to the SBM Foundation on behalf of the CT Center for Harm Reduction, to acquire funding for their syringe services program.
Languages
English
Skills
Data Analysis
Marketing
Social Media Management
Content Marketing
Social Media Outreach
Digital Advertising
Donor Engagement
Non-Profit Management
Social Impact
Nonprofit Communications
Outreach
CRM (Customer Relationship Management)