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Robale Abdi

Robale Abdi

Founder & Project Lead at PureLink Ethiopia

Digital Marketing at Albukhary International University (AIU)

Malaysia

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Hi, I'm Robale Abdi!

Founder & Project Lead at PureLink Ethiopia

Final-year BBA Marketing student with hands-on experience in marketing strategy, operations management, and business development across international trade and AgriTech environments. Proven ability to plan and execute go-to-market strategies, manage cross-functional operations, and coordinate stakeholders from grassroots farmer networks to institutional partners.

Socials

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    Experience

    PureLink Ethiopia

    Founder & Project Lead

    March 2026 - Present

    Developed and executed a go-to-market strategy for a B2B agricultural trade platform
    Led enterprise marketing strategy for platform launch
    Managed end-to-end platform operations
    Produced investor-grade business documentation
    Coordinated remote cross-functional teams

    Al Waseem Translation

    Freelance Translator

    July 2025 - Present

    Deliver professional translation services across multiple languages

    Albukhary Residence Council (ARC)

    Secretary / Executive Member

    May 2025 - Present

    Manage all official documentation and administrative communication
    Act as primary liaison between management and the student body
    Plan and execute residence-wide events and engagement programmes

    Green Cycle AIU

    Marketing Head

    January 2025 - Present

    Designed and led marketing campaigns and community outreach
    Built partnership strategies aligned with UN SDGs
    Managed digital communications

    Dyninno Group (ASAP Tickets / Dreamport)

    Independent Travel Manager

    September 2025 - January 2026

    Managed end-to-end client operations for a global travel services network
    Applied customer relationship management and service operations skills

    Edao International Trading

    Import-Export & Standards Officer | HACCP Leader

    April 2022 - October 2023

    Coordinated operational compliance activities
    Led the HACCP team to achieve ISO 22000:2018 certification
    Spearheaded the ILO SCORE Programme implementation

    Education

    Digital Marketing

    Bachelor

    Albukhary International University (AIU)

    Data Analytics Programme

    Certificate

    African Leadership Experience (ALX)

    Graduated in 2025

    Marketing

    Bachelor

    Albukhary International University

    Graduated in 2025

    Certificates & Badges

    No certificates or badges added

    Projects

    No projects added

    Languages

    Arabic

    English

    Amharic

    Skills

    No skills added

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