Samson Nyamweya

Digital/Social Media and Informal Settlement Marketing- Active participation in digital marketing, social media marketing and selling products in informal areas contributing to client’s success in expanding their market reach. Achieving measurable results in the markets was a fulfilling accomplishment Trade fairs coordination- Participation in planning, organizing, and executing trade fairs to showcase products and services of businesses supported by the organization. This includes coordinating logistics, managing vendor relationships, and ensuring a seamless and impactful event markets the products to potential customers, investors, and partners. Market Research and Analysis- Participate in conducting a thorough market research to identify trends, consumer preferences, and competitive landscapes relevant to the businesses supported by the organization. Analyze data to provide actionable insights that inform strategic decisions and marketing strategies.

Customer Acquisition-This involved identifying and targeting potential customers, both individuals and businesses, and persuading them to open accounts, sign up for financial products, or avail of banking services. This requires effective communication, relationship-building skills, and a deep understanding of the bank's product offerings to match customer needs. Cross selling financial products- Promoting and explaining the benefits of various banking products such as loans, credit cards, savings accounts, and investment options. This involves assessing the financial needs of customers, tailoring product recommendations, and facilitating the application process. Successful cross-selling contributes to increased revenue for the bank and ensures that customers have a comprehensive suite of financial solutions tailored to their requirements.

Supporting customer service- This includes assisting customers with routine transactions, addressing inquiries, and providing information about various banking products and services, resolving customer issues, and ensuring a positive and seamless customer experience Participation in training programs- Actively engaged in various training programs provided by the bank. This involved attending sessions on banking fundamentals, financial products and services, regulatory compliance, and customer service.

Community engagement and advocacy- Engaging with the community, and advocating for sustainable environmental practices by communicating the importance of environmental conservation, climate action, waste reduction, and tree planting to diverse audiences, fostering support and participation in these initiatives. Project Management- Initiating, planning, implementing, and monitoring waste reduction programs and tree planting initiatives, educating stakeholders, and ensuring the successful execution of sustainability projects.