Lovejoy Okolie

Developed and executed comprehensive product marketing strategies to drive product adoption, increase market share, and generate revenue growth Conducted market research, customer insights, and competitive analysis to inform product positioning and messaging Created compelling product narratives, value propositions, and sales collateral to communicate product benefits to target audiences effectively Collaborated with cross-functional teams, including product management, sales, and creative, to launch new products and features Led the development of marketing campaigns, content marketing initiatives, and sales enablement tools to support product launches and ongoing promotion Tracked and analyzed product performance metrics, identifying opportunities for optimization and growth Achieved significant growth metrics, including a 30% increase in product adoption and a 25% increase in revenue

Lead and manage end-to-end digital projects, ensuring the successful delivery of web and mobile applications, e-commerce platforms, and other digital solutions. Develop comprehensive project plans, including timelines, budgets, resource allocation, and risk management strategies Conducted both qualitative and quantitative research on podcast guests. Researched and created quality business content for podcast episodes. Wrote various proposals for sponsorship and partnership with various companies, brands and organizations. Editing audio interviews, transcribing and converting videos and audio to written text and short captions with Canva templates. Manage Social Media and Created content for social media posts including captions. Measure and Analyze social media efforts using various analytic tools.

Developed and executed product marketing strategies that resulted in a 5% increase in market share and a 10% growth in product revenue Developed and implemented a comprehensive internal & external communications strategy to increase brand awareness and drive customer engagement Managed the company's social media presence, achieving a 10% increase in followers and a 20% growth in engagement Oversaw the creation and production of marketing collaterals, including brochures, presentations, case studies, and website content Coordinated with internal teams and external agencies to execute advertising and PR campaigns, resulting in enhanced brand visibility and media coverage Monitored and analyzed marketing campaign performance, utilizing key metrics to measure ROI and optimize strategies

Collaborate with cross-functional teams to develop and execute product marketing strategies, positioning, and go-to-market plans for new and existing products Define and implement product marketing campaigns, including messaging, content creation, and promotional activities to drive product adoption and revenue growth Manage product launches, coordinating with internal teams to ensure smooth execution and alignment with business objectives Tested marketing product features, releases, and ad copy for the Maildrip launch. Supported the operations manager with the enforcement of company policies and standards Assisted human resources with recruitment activities and creating work schedules Assisted the operations manager in implementing partnership and business development strategies Performed administrative duties, including onboarding clients, talents, and partners Conduct regular project status meetings, providing updates to stakeholders and managing their expectations

Develop and execute comprehensive brand strategies for a diverse portfolio of clients, aligning with their business objectives and target markets resulting in a 25% increase in brand awareness and a 15% increase in sales Conduct thorough market research, competitive analysis, and consumer insights to identify key brand opportunities and challenges that resulted in a 10% increase in annual revenue for the company Create brand positioning, messaging, and value propositions that resonate with target audiences, driving brand differentiation and market share growth that resulted in a 20% increase in customer understanding and engagement with the brand Collaborate closely with cross-functional teams, including creative, digital, and account management, to develop integrated marketing campaigns and initiatives. Manage brand guidelines, ensuring consistency across all touchpoints and channels. Monitor and analyze brand performance metrics, providing strategic recommendations for continuous improvement. Led client presentations and meetings, effectively communicating brand strategies and campaign results.

Develop and execute comprehensive brand strategies for a diverse portfolio of clients, aligning with their business objectives and target markets resulting in a 25% increase in brand awareness and a 15% increase in sales Conduct thorough market research, competitive analysis, and consumer insights to identify key brand opportunities and challenges that resulted in a 10% increase in annual revenue for the company Create brand positioning, messaging, and value propositions that resonate with target audiences, driving brand differentiation and market share growth that resulted in a 20% increase in customer understanding and engagement with the brand Collaborate closely with cross-functional teams, including creative, digital, and account management, to develop integrated marketing campaigns and initiatives Manage brand guidelines, ensuring consistency across all touchpoints and channels Monitor and analyze brand performance metrics, providing strategic recommendations for continuous improvement Led client presentations and meetings, effectively communicating brand strategies and campaign results

Collaborate with cross-functional teams to develop and execute product marketing strategies, positioning, and go-to-market plans for new and existing products Define and implement product marketing campaigns, including messaging, content creation, and promotional activities to drive product adoption and revenue growth Manage product launches, coordinating with internal teams to ensure smooth execution and alignment with business objectives Tested marketing product features, releases, and ad copy for the Maildrip launch Supported the operations manager with the enforcement of company policies and standards Assisted human resources with recruitment activities and creating work schedules Assisted the operations manager to implement partnership and business development strategies Performed administrative duties, including onboarding clients, talents, and partners Conduct regular project status meetings, providing updates to stakeholders and managing their expectations

Developed and executed product marketing strategies that resulted in a 5% increase in market share and a 10% growth in product revenue Developed and implemented a comprehensive internal & external communications strategy to increase brand awareness and drive customer engagement Managed the company's social media presence, achieving a 10% increase in followers and a 20% growth in engagement Oversaw the creation and production of marketing collaterals, including brochures, presentations, case studies, and website content Coordinated with internal teams and external agencies to execute advertising and PR campaigns, resulting in enhanced brand visibility and media coverage Monitored and analyzed marketing campaign performance, utilizing key metrics to measure ROI and optimize strategies

Lead and manage end-to-end digital projects, ensuring the successful delivery of web and mobile applications, e-commerce platforms, and other digital solutions Develop comprehensive project plans, including timelines, budgets, resource allocation, and risk management strategies Conducted both qualitative and quantitative research on podcast guests Researched and created quality business content for podcast episodes Wrote various proposals for sponsorship and partnership with various companies, brands, and organizations Editing audio interviews, transcribing and converting videos and audio to written text and short captions with Canva templates Manage social media and created content for social media posts including captions Measure and Analyze social media efforts using various analytic tools