Aman Kumar
Graduate Assistant at Boston University
Aviation and Airport Management at Boston University Questrom School of Business
United States
Hi, I'm Aman Kumar!
Graduate Assistant at Boston University
Hi, I’m Aman Kumar — a business strategist, creative thinker, and tech enthusiast, currently pursuing my Master’s at Boston University’s Questrom School of Business. With a background that fuses computer applications, political science, and brand strategy, I specialize in transforming insights into action and ideas into scalable solutions. Over the past few years, I’ve built brands, launched campaigns, conducted deep-dive research, and developed digital products. I’ve worked with global giants like Franklin Templeton to decode customer behavior through segmentation surveys, clustering, and factor analysis, while also helping startups like Thynk and Beast Life scale operations, procurement, and digital strategy. On the entrepreneurial front, I founded Aman Creatives and Zaristaa, where I led branding, design, and digital storytelling initiatives from the ground up. 🧠 What I Bring to the Table I thrive at the intersection of business, design, and technology — combining strategic thinking with hands-on skills to deliver real results. My toolkit includes: 🎯 Business & Strategy Market Research & Consumer Segmentation Competitive Analysis & Business Model Design Product Launch & Go-to-Market Strategy 📊 Data & Analytics Financial Modeling & Profitability Analysis Tableau, Excel, Google Colab Survey Design, Factor & Cluster Analysis 🧰 Tech & Tools Figma, Framer (UX/UI & Prototyping) Beautiful.ai (Presentations) AI Tools: ChatGPT, Claude, Perplexity 📈 Marketing & Communication Digital Campaign Strategy (SEO, Paid Media, Social) Landing Page Copy & Content Ideation Persona Development & Storyboarding 💡 Leadership & Collaboration Cross-functional Teamwork with Founders & Executives Stakeholder Mapping & Negotiation Graduate Assistant at BU – Behavioral Interviewing & Student Guidance
Experience
Aman Creatives & Zaristaa
Founder
July 2023 - Present
Controlled E-commerce, and Marketing gained revenue of USD 3,600 monthly with help of team of 23.
Achieved revenue of USD 5,123 within initial 6-month period by directing thorough market research about target audience, leveraging various marketing channels, and listening to customer feedback.
Aman Creatives & Zaristaa
Founder
July 2023 - Present
Controlled E-commerce, and Marketing gained revenue of USD 3,600 monthly with help of a team of 23.
Achieved revenue of USD 5,123 within the initial 6-month period by directing thorough market research about target audience, leveraging various marketing channels, and listening to customer feedback.
Aman Creatives & Zaristaa
Founder & CEO
July 2023 - Present
• Controlled E-commerce, and Marketing gained revenue of USD 3,600 monthly with help of team of 23.
• Achieved revenue of USD 5,123 within initial 6-month period by directing thorough market research
about target audience, leveraging various marketing channels, and listening to customer feedback.
Education
Certificates & Badges
No certificates or badges added
Projects
Languages
English
Professional
Hindi
Native
Skills
Presentation Design
Tableau
Framer
Microsoft Excel