How to Break Into Digital Marketing & Community Management
Trying to understand what kinds of roles, activities and responsibilities fall under the umbrella of “marketing?”
Shahab Kaviani has 20 years of experience in starting, scaling and exiting companies. He’s the co-founder of Breezio, a community engagement platform, and before that he was the CEO and co-founder of CoFoundersLab which is one of the largest communities of entrepreneurs in the world, with over 650,000 members!
In this session we’ll dive deep into the marketing industry. You’ll learn about different types of marketing skills that are required and will be required for the jobs of tomorrow. You’ll learn about the difference between growth marketing, digital marketing and community management. Shahab will share:
✅ What the most important skills are for a marketer today
✅ How to start your marketing career if you don’t have experience
✅ Key tips on building a community
✅ Insights on entrepreneurship
✅ How you should communicate progress with your team and stakeholders
Shahab Kaviani is a serial entrepreneur based in Potomac Maryland. He’s the co-founder of Breezio, CoFoundersLab and HyperOffice, platforms that serve more than half a million people worldwide. At HyperOffice, he led product and marketing to help serve more than 500k customers.
Shahab has a passion for helping build and foster the innovation economy. He was previously an Adjunct Professor at the University of Maryland teaching Entrepreneurship and Innovation and is currently a faculty capstone instructor at UPenn’s Education Entrepreneurship master’s program.
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